11 May 2011
If you want your online lead generation efforts to generate sales, you need a lead follow up system in place. And ideally, your lead follow up will manage your sales leads automatically. Here are four key follow up strategies that lead to sales.
Posted in Internet Marketing, Lead Generation0 Comments
09 May 2011
Press releases can be a great way for small business owners to generate publicity about their products and services. A good small business press release provides informative, newsworthy content. They don’t have to be difficult to write, but they are structured a bit differently than traditional sales copy or informational content. Here are 9 tips [...]
Posted in Marketing Strategy0 Comments
08 May 2011
If you’re looking to attract more clients, one of your top concerns is how to use small business advertising effectively to convert prospects into clients. You’ve probably heard many ideas about building relationships and client loyalty by developing a prospecting database – but how do you really get prospects to hire you? Here are 4 [...]
Posted in Marketing Strategy0 Comments
21 August 2010
Creating and selling information products online is an easy, lucrative way to make money quickly. Success involves understanding what your customers want and creating products around those wants. Focus your products around your prospects’ biggest frustrations, problems and challenges. Here are eight tips to succeed.
Posted in Business Planning0 Comments
20 August 2010
Information products are books and ebooks, audio CDs and MP3s, web video and DVDs, teleseminars, and computer software that are used to teach specialized knowledge to another person. Most people have knowledge that other people want. Information products are a way to deliver that information to people easily and profitably. Let’s look at some formats [...]
Posted in Business Planning, Internet Marketing0 Comments
19 August 2010
Marketing your consulting business can be time-consuming. It can be challenging to find clients who want and will pay for your services. Here are 10 tips to help you generate new business.
Posted in Marketing Strategy0 Comments
18 August 2010
If networking plays a big role in your marketing strategy, you need a compelling answer to the question, “What do you do for a living?” Simply answering with “I’m a marketing consultant” or “I’m a life coach” or “I’m a graphic designer” won’t help you get more business.
Posted in Marketing Strategy0 Comments
16 August 2010
Once you have set up your consulting business and created a business plan, the next step is marketing. Finding the right clients can be the most time-consuming and challenging part of starting a consulting business.
Posted in Marketing Strategy0 Comments
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